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Grab Life by the Goals

Nov 15, 2023

The title of this episode may make you laugh, but we're serious. Our guest today is JJ Littrell, who is my very best "b*tch please" friend...meaning we get on Zoom every Tuesday morning and push each other to express our full potential. Whether that's money mindset, pushing each other to do sales, coaching each other through slumps, or just cheering each other on. 

So why "b*tch please?" because that's what we say to snap each other out of playing small. 

JJ is a force to be reckoned with. In the last 12 months, she's exited her role as a corporate CFO of an international company to co-found a 7-figure business called Tuatara. She's lost over 30 pounds, invested in her marriage and parenting, taken dream trips and is living a life she truly designed. 

In fact, she recently spoke on stage in Vegas to over 3500 people, alongside Ryan Reynolds! 

JJ is the ultimate badass, proof that you don't have to stay trapped in a "good-on-paper" life, and her BIG, bajillion-dollar dreams will inspire you to go bigger too. 

Lastly, JJ is a keynote speaker at the Grab Life by the Goals Summit January 6-7, 2024 in Charlotte, NC! Get your ass there, and enter code JJ for 10% off at checkout:

Tuatara Website:

Connect with JJ on LinkedIn:


And don't forget to connect with me on the socials!